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You can earn 1 AIR MILES reward mile for every $20* in premium (including taxes*) on your home and car or small to medium business insurance. Register your home and car or business insurance policies and earn AIR MILES on both policies. Earn more reward miles when you pay with an AIR MILES credit card.


AIR MILES® is one of the best ways to get rewards in Canada. With an AIR MILES® Collector Card, you can turn everyday purchases like gas and groceries into movie tickets, kitchen gadgets, electronics, dream vacations and so much more. Unlike other frequent shopper programs, you can earn AIR MILES® reward miles from all types of companies with thousands of locations across Canada. And soon, in select regions, you will also be able to redeem instantly towards your everyday purchases at participating Sponsor locations! It all depends on how you set your preference between your AIR MILES® Cash and Dream balances. Learn more about AIR MILES Cash rewards Whatever rewards you like most, get them quickly and easily with the AIR MILES® Reward Program.


If you own a business, you already use couriers, pay for long distance calls and buy supplies, right? Now you can earn reward miles from AIR MILES Business Sponsors for the things you've been doing all along.

What are the benefits of joining the air miles reward program? You'll receive

Your Collector Card and full access to
Your Guide to AIR MILES Sponsors
Your Rewards Guide

You'll also:

Earn extra AIR MILES reward miles
Get exclusive Bonus Offers
Be eligible for unique business rewards.
Check your Account Update and our Web site for information about our current Bonus Offers, specials, Sponsors and Rewards.

Can I earn air miles reward miles for my personal spending and shopping?

Absolutely! You can continue to use your blue Collector Card for your personal spending and shopping as well. Reward miles will be assigned to your regular AIR MILES Account.

Can I transfer air miles reward miles to another account holder?

As a small business Collector, you can transfer AIR MILES reward miles to employees or family members who have their own AIR MILES account. All you need to do is mail your written authorization on company letterhead. The reward miles will be deducted from your account.


  • More than 10 million active Collector accounts, representing 70% or 2/3 of Canadian households.
  • 75% of Collector base is active every month.
  • 1,000 swipes a minute, every minute of everyday, seven days a week.
  • 4.0 million email addresses. AMRP average Open Rate is 32% and CTR is 8.9%. (Industry averages of 22% and 5.4% respectively.)
  • Earn at more than 100 participating Sponsors across the country.
  • Redeem from more than 1,200 Rewards.
  • 9.3 million AIR MILES reward redemptions in 2010.
  • 96% of Collectors have earned enough miles to redeem for a reward.
  • 2,000 flights booked per day.
  • Customer Care Center receives 15,000-20,000 calls daily.
  • Online flight booking launched 2010


RSA does not offer reward miles in Manitoba or Saskatchewan.

®™ Trademarks of AIR MILES International Trading B.V. Used under license by LoyaltyOne, Inc. and Roins Financial Services Ltd.